MADELAINE ALLEN

Head of Axiom Europe, Axiom Europe, A division of The Creative Engagement Group

Allen started her career in 2009 in live events at WRG, a division of The Creative Engagement Group. By the age of 27 she was client director of the largest pharmaceutical account, and has achieved outstanding business growth on various accounts over the years. She’s also honed her leadership skills; since 2019, she has been head of Axiom Europe, an agency division focused on scientific engagement. She led the business through a new branding and market positioning and expanded both her client base and her team, building a formidable reputation for scientific and creative excellence.